I Am Anita Rechell, founder of Era Works Group

Welcome to Era Works Group!

I know firsthand that building a business takes more than passion — it takes strategy, consistency, and the right support. With over 30 years in media, visual communications, and advertising, I’ve helped businesses of all sizes find their voice, build their brands, and connect with the people they’re meant to serve.

Through Era Works Group, I created a space where women entrepreneurs feel seen, supported, and equipped to bring their ideas to life. Our experience spans retail, food, skincare, and event planning, and every solution we offer is tailored to you, your vision, your goals, and your story.

Because your business isn’t just a brand, it’s a reflection of who you are. And we’re here to help you share it in a way that draws in the customers you want and the opportunities you deserve. Whether you’re building your brand, sharpening your marketing, or shaping your next move, we’re ready to walk alongside you every step of the way.

Thank you for stopping by. I can’t wait to see what we’ll build together.

Impact inspires loyalty,
Anita Rechell

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At Era Works Group, we help entrepreneurs turn ideas into thriving businesses through personalized guidance, smart strategies, and practical tools.

We believe real success comes from building authentic connections, crafting clear strategies, and delivering solutions that make your brand seen, heard, and felt.

Our Vision:
To empower entrepreneurs to transform their ideas into lasting impact.

Our Mission:
To provide the support, strategies, and tools that help you refine your vision, define your brand, and scale with confidence.

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Transforming Expertise Into Powerful Business Stories

Why Partner With Era Works Media?

  • 30 Years of Media & Communication Expertise

  • Deep Expertise in Minority-Owned Business Empowerment

  • Community-focused approach

  • Proven Business Idea Validation Framework

  • Results-Driven Brand Identity Development Strategy

  • AI-enhanced solutions

Whether you're a first-time entrepreneur, side hustler, or established business owner, we're here to help you build a strong foundation for sustainable growth.